Marmite vs Vegemite – Buying Real Marmite in Australia

Australia Australia The Land Down Under

Marmite vs VegemiteOK, I think its time to get serious and write an entry which may well be the final tick in the final box when deciding if you’re going to take the plunge and make the move to Australia.

Can you buy Marmite in Australia? :)

Vegemite, the famously yummy Australian yeast spread is the market leader here and although Junior likes the stuff, personally speaking I’m not that keen.

I’m really hoping that I won’t need to eat 6 slices of Vegemite on toast as part of our Citizenship ceremony in just over a years time. If it came down to it though, I’d do it for queen and country.

Incidentally, junior (who is only 4) loves Vegemite on toast, I think it must just be one of those things you need to try from an early age. Still, at least he won’t be outcast when he starts going to school with the ‘big kids’. Nothing worse then being pointed at and being referred to as that ‘strange kid who doesn’t like Vegemite!”

Anyway, I digress again. For those Marmite lovers out there you’ll be glad to know that you can buy Marmite here in Australia. One word of warning though. Be careful because all is not what it seems.

Although Marmite originated in good old Blighty, there is another ‘Marmite’ available here in Australia which has a noticeably different taste.

The Aussie Marmite has been manufactured in New Zealand since 1919 and is the stuff you’ll be directed to here in Australia if you ask a shop assistant to point you in the right direction.

Thankfully, you can find Marmite in its more traditional and recognisable packaging in the UK import section of some specialised shops or larger supermarkets.

However, you don’t need to look like a tourist once you get here as you’ll also find Marmite in pretty much every supermarket. You’ll need to look closely though as you’ll find it’s in disguise.

Marmite is know as Our Mate here in Australia Here in Australia, UK Marmite is marketed as ‘Our Mate‘ which I can only imagine stems from the old ‘My Mate Marmite’ adverts a few years ago.

I first noticed Our mate when shopping in our local Coles Supermarket. The packaging looked surprisingly similar to the Marmite packaging but I thought to myself.. No….Surely not, it can’t be the same thing.

I took the punt and bought a Jar home and compared the label to the Marmite label that we had bought previously.

Yep! Its the same thing. Made by the same people, from the same company and packed with the same yummy ingredients.

I really have no idea why they decided to confuse people by calling it something completely different, it may well have been down to the fact that Marmite had been trademarked by the Kiwi’s. Then again, in hindsight it really doesn’t surprise me.

Here in Australia there are many products which you’ll all be familiar with, however they are called something completely different over here.

A topic for a future Blog entry perhaps!



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    john e burnMarkDAWNHeather AlamoTim Recent comment authors
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    Heather Alamo
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    Heather Alamo

    Hi Everyone, I think I may have a solution to your finding of Marmite. I live in the states and have visited both Australia and the UK and I found here online, a number of websites that sell Marmite. You can order the maximum amount and have them ship to your door, unless customs doesn’t approve. I’ve listed the links below. Oh, by the way, if you are completely needing Marmite directly, I can order it on MarmitePantry.com, I will be happy to post you several jars of jars as long as you repay or prepay me for cost plus… Read more »

    Tim
    Guest
    Tim

    Help!!! We moved to Melbourne in September this year and since arriving we have been searching high and low for Marmite. Our two grls are missing it badly. We have tried Coles, IGA and Aldi, lots of different stores and no sign of Marmite or Our Mate as it seems to be branded here. Does anyone know of anywhere in Melbourne that stocks our old favourite. Does anyone know who the import company is? Manassen Foods still do not list it as a product on their website. If you can get it locally could you do me a favour and… Read more »

    DAWN
    Guest
    DAWN

    HI MARK,
    did you ever find Marmite in the shops? If you did i would love to know where you got it from. I know that there is a shop in Melbourne called ‘treats from home’ but i would like to know if you found it in a supermarket somewhere.

    thanks
    dawn

    Elspeth
    Guest
    Elspeth

    Hi,

    I’m very excited as have just bought Our Mate from Coles in Mackay QLD.

    I’d been looking for it since I arrived here a month ago as I was sure I’d seen it on a visit ealier this year but to no avail. I’d given up and had resigned myself to trying to like Vegemite, when this evening there was a new tray of it on the shelf, yippee!

    So perhaps Coles have decided to restock after all, here’s hoping…

    Good luck on your Marmite/Our Mate hunts guys!

    Elspeth

    sharon
    Guest
    sharon

    please please please can anyone tell me where I can buy marmite or our mate???? I really don’t mind either of those, I’m soooo missing it and reallly can’t stand vegemite at all. I used to buy it at Coles then at one particular IGA but they seemed to have disappeared off the shelves – I know I bought 3 jars whenver I went into the shops ha ha I’m in Perth WA and the little English shop where they sold it at an incredibly expensive price, has closed down!!! I wonder why, peeps were not prepared to pay those… Read more »

    john e burn
    Guest
    john e burn

    Our mate 125 g from thomas dux grocers surry hills ,sydney.

    Olivia
    Guest

    Hi Marmite-junky-fellows, I’m one of those too. Marmite was the very first bite of hard food I was given when I was just a few months old, and I guess that sealed the deal. I moved to Brisbane 3 years ago, along with a couple of 750g jars safely packed in my suitcase, just in case. Quickly found out about Our Mate, relief. But a few weeks ago, catastrophy!! I go to Coles, it isn’t there any more. I had bought the last jar on display a few days before, so thought they had forgotten to re-shelf. I ask a… Read more »

    Kerry
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    Kerry

    I can confirm that ‘Our Mate’ tastes just like marmite !! I am a real marmite junky. I just got back last week from UK and of course bought marmite while I was there, I bought the giant size jar as I know how hard it is to get here in Oz -BUT I also bought alot of other stuff too ( M&S had a sale on !) so instead of putting the marmite in my suitcase ( suitcase was a bit over weight ) I put it in with my hand luggage, at Heathrow it was promptly taken off… Read more »